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A Print Brokeris typically unnecessary for small print jobs but can be vital for larger ones over 10,000 that have complex printing issues that require knowledge of the printing industry and of your printing projects. If you're having difficulty developing specifications and figuring out exactly what you need, that's when you should call in a print broker. But every customer is unique so it's not a hard-and-fast rule. Most print brokers are not in the business of commodity printing. You rely upon the brokers knowledge of manufacturing materials and processes, workflow issues, and judgment on timing. You can expect print broker to help you define your problems and be open about their abilities to deliver the print solutions that you require. |
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